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Wii Mel B - Fitness First - Fitness Kit  

Wii Mel B - Fitness First - Fitness Kit

Nintendo Wii Arm Pocket, Leg Strap and Resistance Band Kit - officially endorsed by Mel B

Maximize your workout potential

Arm Pocket to store Wii Mote 

Leg Strap holds Wii Nunchuk and tracks your moves  

Resistance band exercises upper body, lower body and trunk

Fully endorsed by Mel B and Fitness First


BLAZE Re-ignites the Wii Fit accessory market with their new Mel B and FITNESS FIRST Dual licensed product range


BLAZE team up with Mel B and Fitness First to bring new Wii Fit accessories to the Nintendo Wii

Leading video game accessory manufacturer BLAZE is delighted to announce the endorsement of global superstar Mel B for their latest Fitness First licensed health and exercise range for the Nintendo Wii.

Now synonymous with exercise, fitness and wellbeing, Mel B has teamed up with BLAZE and Fitness First to bring a whole new, innovative range of Wii based fitness products, to take interactive gaming and fitness to a new level.

Mel B started her relationship with Fitness First in 2009, becoming the face of National Fitness Week. Mel is fast becoming well known for her enviable figure and keen interest in fitness, following the success of her workout DVD 'Totally Fit'.

Mel is the also face of International Fitness Week for 2010.

Fitness First is group with over 550 clubs worldwide spanning 19 countries. The brand is universally recognized as a symbol of fitness and wellbeing. The fast emerging interactive fitness market has seen over 20m Wii Fit ® balance boards sold worldwide. This figure is set to rise as new software products are developed for the format.

BLAZE and Fitness First recognized the opportunity to enhance the overall interactive fitness workout experience, by introducing a range of high quality accessories.

Jason Cooper, Chairman of Blaze Europe Ltd commented: "We are delighted to be working with Mel B and Fitness First. We believe these are the perfect brands for our fitness range";

David Langridge, head of group marketing at Fitness First:- “The group is on mission to make the world a fitter place, so products which enhance our core business fit into this perfectly.’’



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